A wired, fashion-obsessed city that still breathes through mountain temples and hanok quarters.
Last updated: 2026-07-17
What to know before you go.
Tourist traps, SIM cards, cash vs card, taxis and safety — the city's reality in five questions.
Shopping Myeongdong only and leaving the palace + hanok + market trio half done.
Tourist eSIM/SIM stands run 24/7 at the airport; KT and SK coverage is flawless.
Cards are universal; a little won cash covers the market stalls.
The Kakao T app is standard; taxis are honest and cheap-ish — check the colour code at night (orange = regular).
Very safe, even late for solo travellers; the one classic warning is ordering in Itaewon without asking drink prices.
The city's 24-hour rhythm.
Turn the dial to any hour and it tells you where you should be.
What will it cost me?
Pull the day dial; the estimated per-person cost is calculated instantly.
Figures are per-person daily USD estimates compiled from BudgetYourTrip, Numbeo and recent traveller reports. Flight/ferry tickets not included.
Insider knowledge.
Things you won't find on the first page of a search engine.
Must Do
- Rent a hanbok: free palace entry and glorious photos.
- Do a jjimjilbang (Korean bathhouse) once.
- Book the DMZ tour two weeks ahead — it only runs from Seoul.
Avoid These
- Standing on the left of the escalator — that's the walking lane.
- Lifting your rice bowl while eating — considered rude in Korea.
- Buying skincare from Myeongdong touts; go into Olive Young.
Tips
- The T-money card works on metro, buses, taxis and convenience stores.
- Most museums close Mondays; plan around it.
- 'Annyeong haseyo' opens doors.